When Is the Next Prime Day? Expected Dates & Deals (2025 Update)

The annual Amazon Prime Day ranks as one of the largest online shopping events throughout the year. The extensive product discounts during Prime Day attract a large number of customers who eagerly anticipate this annual event. The following article explores when is Amazon Prime Day 2025, while also detailing the available discounts.
What is Prime Day?
Amazon Prime Day represents an annual sales occasion which exists exclusively for members of the Amazon Prime program. Amazon promotes special discounts and deals on its entire marketplace for 48 hours. Most importantly, Amazon Prime Day offers discounts in nearly every product category from electronics and appliances to books, toys, and fashion products.
Amazon markets Prime Day as a standalone shopping event that offers discounts that rival or surpass those from Black Friday and Cyber Monday. Prime Day deals are restricted to Amazon Prime members because they represent the main distinction between this event and other sales. During Prime Day, Amazon gives temporary free Prime membership trials to enable non-Prime members to participate in the sales.
When is Prime Day 2025?
Amazon conducted its Prime Day event during July 16th and 17th in 2024. Prime Day traditionally occurs in July, which suggests the next Amazon Prime Day 2025 will probably appear during the same period.
So, when is Amazon Prime Day 2025? The predicted dates for the upcoming Prime Day event are July 15th and 16th of 2025 according to public speculation. The summer retail slowdowns provide Amazon with an ideal opportunity to reach deal-seeking shoppers during the month of July.
What to Expect on Next Amazon Prime Day 2025?
Prime Day 2025 will almost certainly feature the usual wide range of major deals across electronics, smart home, books, fashion, and Amazon device sales. However, it’s always good to map out a shopping strategy beforehand to make the most of the fleeting discounts.
Here are some of the top deals we expect shoppers will likely find during Prime Day 2025:
Tech Deals
Prime Day tech deals are incredibly popular, with major price drops on things like laptops, tablets, computer accessories, and the latest gadgets. For Prime Day 2025, keep an eye out for discounts on best-selling gear like iPads, Echo devices, wireless earbuds, smart watches and more.
Smart Home Discounts
Many smart home products will go on sale on Amazon Prime Day 2025 at discounts. Look for big price cuts on smart speakers, tablets, video doorbells, security cameras, mesh Wi-Fi systems and streaming devices. These deals will make it, again, a better time to upgrade home security, connectivity, and entertainment setups for less.
Security Cameras
Speaking of home security - Prime Day tends to feature lots of discounts on popular security and monitoring brands carried on Amazon. So if you’re looking to pick up a new security camera system, smart lock or video doorbell, Prime Day 2025 will be a great time to save.
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Laptops
From budget options to high-end models - laptops see reliably deep discounts on Prime Day. In 2025, expect savings on brands like HP, Acer, Asus, LG, Dell, Lenovo, Microsoft and more.
TVs
For big ticket items like brand name TVs, Prime Day delivers Black Friday level pricing. Whether you want the latest OLED or QLED screens, or a budget HDTV - TV deals will be plentiful on Prime Day 2025. Brands like LG, Samsung, Sony, TCL and others drop to tempting new low prices.
Wearables
Finally, Prime Day features lots of Apple Watch deals, along with discounts on popular wearable brands like Fitbit, Garmin, Samsung Galaxy watches and more. So health and fitness buffs can score Prime Day deals on everything from smart watches to fitness trackers and activity bands.
How to Prepare for Prime Day 2025
Here are some tips to ensure you don't miss out on the top deals for Prime Day 2025:
- Check if you have an active Prime membership - Prime Day deals are exclusively for Prime members, so be sure you’re already signed up.
- Enable Prime Day notifications - Amazon will let you opt-in to receive deal alerts and notifications ahead of and during the official event.
- Add items to your Wish List or Cart - It lets Amazon send you notifications if your saved items get Prime Day discounts.
- Follow or keep an eye on Amazon and deal sites on social media - Sites like Facebook, Twitter, and Instagram will promote Prime Day 2025 news and top picks.
- Preview the Prime Day 2025 hub beforehand - Amazon creates a dedicated hub page for Prime Day where you can preview upcoming deals.
Is Amazon Prime Day Worth It?
With so much hype surrounding Prime Day - it’s natural to wonder if the deals are actually worth it. Well, according to historical trends and Amazon’s track record:
- Exclusive discounts just for Prime Members make signing up worthwhile - especially with free trial options.
- Prime Day prices match and sometimes beat Black Friday deals, essentially giving members early access to holiday season-level discounts.
- Lightning deals create buying urgency for the very best discounted items that sell out extremely quickly.
- Amazon’s own devices like Echo, Fire TV, Kindle and Ring products receive the steepest price drops of any category.
- Deals span every product category, from pricey tech to household items and everything in between.
Alternative Sales to Watch If You Miss Prime Day
If you do happen to miss out on Prime Day itself, there are a few other notable sales happening around the same timeframe as Amazon Prime Day dates to keep on your radar.
Black Friday
Black Friday, traditionally the day after Thanksgiving, stands as a major retail event that will undoubtedly offer a strong alternative to Amazon Prime Day in 2025. Unlike the Prime Day event, which is primarily focused on Amazon's offerings, Black Friday provides a much wider range of deals from a multitude of retailers, both online and in physical stores.
Walmart+ Week
Not to be outdone, Walmart fights back against Prime Day with their own Walmart+ Week sale for Walmart+ members. The Walmart+ sale typically launches in the days leading up to Prime Day - featuring competitive discounts across tech, home goods, apparel, toys and more.
Target Circle Week
Target doesn’t have their own membership program, but they counter Prime Day with a week-long “Target Circle” event for all RedCard holders and Target app users. The Target sale spotlights special daily doorbusters through the Target Circle loyalty program.
Best Buy Deals Event
Knowing Amazon will dominate appliance and electronics sales, Best Buy usually counters with a competing deals event of their own. Best Buy’s savings run both online and in local stores - aiming to lure shoppers who want to secure tech and appliance deals without paying for Prime.
Prime Day Sale on Reolink Official Website
In addition to the major Prime Day deals found on Amazon, camera and security system manufacturer Reolink runs their own Prime Day sales simultaneously.
Reolink promises exclusive discounts and flash deals across their lineup of home security cameras and NVRs during this year’s Prime Day 2025 dates. Keep an eye on Reolink's official website to score Prime Day deals on Reolink products without sorting through Amazon itself.
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FAQs
Can you get Prime Day deals without Prime?
Officially, Prime Day deals are exclusively offered to Prime members only. However, Amazon does offer free 30-day Prime trials, allowing you to participate in Prime Day without initially paying for a membership.
How much is Amazon Prime in Germany?
In Germany, Amazon Prime costs 89.99 Euros per year or 8.99 Euros per month. German Prime members can participate fully during Prime Day and enjoy the same exclusive access to deals as members in other regions. Students in Germany can also access discounted Prime memberships.
Are there discounted Prime memberships?
Yes! While standard Prime costs $139 /year in the U.S., Amazon offers discounted memberships to qualifying customers, including:
- Prime Student - $69 per year
- Medicaid Recipients - $6.99 per month
Conclusion
We hope this preview helps you prepare your 2025 shopping strategy for the next Amazon Prime Day. While we wait for Amazon to announce the official Prime Day 2025 dates, expect them to likely fall around mid-July based on past precedents.
Use our guidance to enable notifications, save items to your Amazon account, preview upcoming deals, and take advantage of alternative retailer sales just in case. Let us know what Prime Day 2025 deals you’re most looking forward to finding! With major savings across hot ticket items like laptops, TVs, smart home tech and Amazon devices - Prime Day 2025 promises to be the biggest yet.
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